Only 1 Brand Per Vertical - Book Your Slot

Trusted by 400+ DTC Brands

400+ Websites Ranked

Your Competitors Are Winning Google & AI Search

We don’t sell SEO.

We build compound-growth engines for 7 & 8-figure DTC brands.

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SEO Masters For 18 Years

Thomas Phillips doesn't just talk about scaling – he's done it 17 times. Over 18 years, he's built the playbook that turns organic search into your most profitable channel.

Thomas Phillips

Co-Founder of DTC SEO Agency

Co-founder of DTC SEO Agency, Thomas leads a team that speaks your language: revenue, not rankings.

Based in Austin, we work with brands that demand results, not reports. When you're ready to stop guessing about SEO and start banking on it, we should talk.

400+ Websites Ranked

$77M

Revenue

7%

Avg CVR

18 YRS

SEO Experience

$77M

7%

18 YRS

Revenue

Avg CVR

SEO Experience

SEO Masters For 18 Years

Thomas Phillips doesn't just talk about scaling – he's done it 17 times. Over 18 years, he's built the playbook that turns organic search into your most profitable channel.

Thomas Phillips

Co-Founder of DTC SEO Agency

Co-founder of DTC SEO Agency, Thomas leads a team that speaks your language: revenue, not rankings.

Based in Austin, we work with brands that demand results, not reports. When you're ready to stop guessing about SEO and start banking on it, we should talk.

Trusted by 400+ DTC Brands

400+ Websites Ranked

Trusted by 400+ DTC Brands

$77M

Revenue

7%

Avg CVR

18 YRS

SEO Experience

Thomas Phillips

Co-Founder of DTC SEO Agency

What You Get In This Strategy Call

Most brands we speak to have no idea they’re leaving 6–7 figures in SEO revenue on the table until we show them.

45-Min Call with Thomas (Founder)

We'll audit your site live and identify exactly where you're losing revenue to competitors in organic search.

Brand-Specific SEO & AI Opportunity Review

We briefly analyze your category, competition, and current rankings to pinpoint your highest-value keyword gaps and content opportunities.

Pre-Qualification for Full SEO Blueprint

If we’re a fit, we'll map out a custom SEO Revenue Blueprint. If we’re not a fit, you’ll still leave with insights most brands pay for.

45-Min Call with Thomas (Founder)

We'll audit your site live and identify exactly where you're losing revenue to competitors in organic search.

Brand-Specific SEO & AI Opportunity Review

We briefly analyze your category, competition, and current rankings to pinpoint your highest-value keyword gaps and content opportunities.

Pre-Qualification for Full SEO Blueprint

If we’re a fit, we'll map out a custom SEO Revenue Blueprint. If we’re not a fit, you’ll still leave with insights most brands pay for.

If You’re a Fit, Here’s What Happens Next

Strategy Fit Call (If Qualified)

We diagnose gaps in your current SEO, content, and AI search strategy, aligned with your AOV and CVR, to assess your brand's potential. You’ll speak directly with Thomas, our founder. We’ll dig into your brand, goals, AI and organic performance to identify fast wins and qualify you for the next step.

$1000 SEO Revenue Blueprint (Invite-Only)

If you’re a fit, you’ll get access to a full custom strategy. This includes 5–6 hours of team research, keyword targeting, AI optimization, and a 1-hour walkthrough of the data to map out ROI.

  • Technical + Onsite SEO Plan

  • Content + Digital PR Strategy

  • AI Search Roadmap (GEO + AEO)

  • ROI projections based on your real data (AOV, CVR, LTV)

  • Deep keyword research, which pages should be created, and why

400+ Websites Ranked

If You’re a Fit, Here’s What Happens Next

Strategy Fit Call (Free)

We diagnose gaps in your current SEO, content, and AI search strategy, aligned with your AOV and CVR, to assess your brand's potential. You’ll speak directly with Thomas, our founder. We’ll dig into your brand, goals, AI and organic performance to identify fast wins and qualify you for the next step.

$1000 SEO Revenue Blueprint (Invite-Only)

If you’re a fit, you’ll get access to a full custom strategy. This includes 5–6 hours of team research, keyword targeting, AI optimization, and a 1-hour walkthrough of the data to map out ROI.

  • Technical + Onsite SEO Plan

  • Content + Digital PR Strategy

  • AI Search Roadmap (GEO + AEO)

  • ROI projections based on your real data (AOV, CVR, LTV)

  • Deep keyword research, which pages should be created, and why

400+ Websites Ranked

Is This Discovery Call Right for You?

We don’t work with affiliate brands, beginner stores, or copy-paste resellers.

And if you're not serious about scaling with organic, this won’t be a fit.

This Call Is For You If:

  • You run a $10M+ DTC brand

  • You already scale paid media (Meta/Google)

  • You're ready to dominate your category organically

  • You want to appear in AI search results (ChatGPT, Gemini)

This Call Is NOT For You If:

  • You're under $10M in annual revenue

  • You're not ready to invest in long-term SEO

  • You expect overnight results with minimal budget

  • You don't want press coverage or public visibility

The Results You Can Expect In Your Vertical

Most DTC brands don’t know they’re leaking traffic — until they see it.

Normally $1000/hr. Free if your brand qualifies.

400+ Websites Ranked

400+ Websites Ranked

How We Turn SEO Into Your Most Profitable Channel

We built our entire operation around one goal: generating measurable revenue from organic search.

AI-Powered AEO + GEO

We crack the algorithms that power ChatGPT recommendations. When prospects ask AI for suggestions, your brand shows up first.

ROSI Tracking Dashboard 

Measure Return on SEO Investment with precision. Our custom Triple Whale integration shows exactly which organic efforts generate revenue.

Texas-Based Expert Team 

Our leadership operates from Austin. No overseas call centers or account managers who disappear after onboarding.

Complete SEO Ecosystem 

Technical SEO, content creation, link building, and Digital PR under one roof. No vendor juggling, no finger-pointing between agencies.

Revenue-Driven Strategy 

Every keyword, every page, every link gets evaluated on revenue potential. We're not here to boost vanity metrics – we're here for profits.

AI-Powered AEO + GEO

We crack the algorithms that power ChatGPT recommendations. When prospects ask AI for suggestions, your brand shows up first.

ROSI Tracking Dashboard

Measure Return on SEO Investment with precision. Our custom Triple Whale integration shows exactly which organic efforts generate revenue.

Texas-Based Expert Team

Our leadership operates from Austin. No overseas call centers or account managers who disappear after onboarding.

Complete SEO Ecosystem

Technical SEO, content creation, link building, and Digital PR under one roof. No vendor juggling, no finger-pointing between agencies.

Revenue-Driven Strategy

Every keyword, every page, every link gets evaluated on revenue potential. We're not here to boost vanity metrics – we're here for profits.

The Results You Can Expect In Your Vertical

Most DTC brands don’t know they’re leaking traffic — until they see it.

Normally $1000/hr. Free if your brand qualifies.

400+ Websites Ranked

400+ Websites Ranked

How We Turn SEO Into Your Most Profitable Channel

We built our entire operation around one goal: generating measurable revenue from organic search.

AI-Powered AEO + GEO

We crack the algorithms that power ChatGPT recommendations. When prospects ask AI for suggestions, your brand shows up first.

ROSI Tracking Dashboard 

Measure Return on SEO Investment with precision. Our custom Triple Whale integration shows exactly which organic efforts generate revenue.

Texas-Based Expert Team 

Our leadership operates from Austin. No overseas call centers or account managers who disappear after onboarding.

Complete SEO Ecosystem 

Technical SEO, content creation, link building, and Digital PR under one roof. No vendor juggling, no finger-pointing between agencies.

Revenue-Driven Strategy 

Every keyword, every page, every link gets evaluated on revenue potential. We're not here to boost vanity metrics – we're here for profits.

AI-Powered AEO + GEO

We crack the algorithms that power ChatGPT recommendations. When prospects ask AI for suggestions, your brand shows up first.

ROSI Tracking Dashboard

Measure Return on SEO Investment with precision. Our custom Triple Whale integration shows exactly which organic efforts generate revenue.

Texas-Based Expert Team

Our leadership operates from Austin. No overseas call centers or account managers who disappear after onboarding.

Complete SEO Ecosystem

Technical SEO, content creation, link building, and Digital PR under one roof. No vendor juggling, no finger-pointing between agencies.

Revenue-Driven Strategy

Every keyword, every page, every link gets evaluated on revenue potential. We're not here to boost vanity metrics – we're here for profits.

Track Your ROSI: Return on SEO Investment

We created the world's first Triple Whale-integrated SEO dashboard.

Now you can track organic, AEO, and GEO revenue with full clarity.

  • See where every SEO dollar goes

  • Measure ROSI, not just rankings

  • Monitor AI search performance

AI Search Optimization (AEO/GEO)

AI search is here. It's profitable. But most agencies aren’t yet tapping into its potential.

We're first movers in Answer Engine Optimization (AEO) and Generative Engine Optimization (GEO). When someone asks ChatGPT for the best brand in your niche... you show up.

AEO (Answer Engine Optimization)

We make sure AI recommends your brand, not just your competitor's.

AEO (Answer Engine Optimization)

We make sure AI recommends your brand, not just your competitor's.

GEO (Generative Engine Optimization)

GEO (Generative Engine Optimization)

Revenue Tracking

We measure every AI-driven sale through our custom Triple Whale integration.

GEO (Generative Engine Optimization)

We shape how AI tools rank and present your products.

Revenue Tracking

We measure every AI-driven sale through our custom Triple Whale integration.

E-commerce DTC SEO Case Studies

SEO is already driving serious revenue in your space. The only

question is whether it’s for you or your competitor.

SEO is already driving serious revenue in your space. The only question is whether it’s for you or your competitor.

Normally $1000/hr. Free if your brand qualifies.

400+ Websites Ranked

400+ Websites Ranked

Hear DTC Leaders Who Rely On Us To Get Results

Best $1k we've every spent on a strategy.

Kevin Fuller

Global Chief Marketing Officer

Best $1k we've every spent on a strategy.

Kevin Fuller

Global Chief Marketing Officer

Seeing what SEO can do before product launch has been a game-changer.

Raphael Costa

COO, Dona Jo

The DTC SEO team has been absolutely phenomenal to work with so far. Not only are they tremendously organized and responsive, but they also have outperformed everything that they have promised in terms of backlinks, blog posts, and just everything else that they initially pitched to us.

Nicolas Walter

CEO, Luxury Interior Brand

Tom is one of the OGs of SEO. I’d trust him with any authority site.

Michael Kennedy

CEO, Reliable Signage

Tom is one of the OGs of SEO. I’d trust him with any authority site.

Michael Kennedy

Global Chief Marketing Officer

The DTC SEO team has been absolutely phenomenal to work with so far. Not only are they tremendously organized and responsive, but they also have outperformed everything that they have promised in terms of backlinks, blog posts, and just everything else that they initially pitched to us.

Nicolas Walter

CEO, Luxury Interior Brand

I feel like the experience has been good. So far, there's been a lot of value added with adding the keywords to the collection pages and building out the links and getting our website in a position of strength.

Ashley Ferraro

President, Dona Jo

Seeing what SEO can do before product launch has been a game-changer.

Raphael Costa

COO, Dona Jo

I feel like the experience has been good. So far, there's been a lot of value added with adding the keywords to the collection pages and building out the links and getting our website in a position of strength.

Ashley Ferraro

President, Dona Jo

Worked for Thomas for many, many years and he's truly a successful SEO. He's very good at e-commerce. I've seen him scale many businesses and sell many businesses. So if you want to follow his advice and build your own business, ecommerce brand or Affiliate site which is also something Thomas has a huge success in then he's definitely one to follow.

Karl Hudson

CEO, Web Media Group

Worked for Thomas for many, many years and he's truly a successful SEO. He's very good at e-commerce. I've seen him scale many businesses and sell many businesses. So if you want to follow his advice and build your own business, ecommerce brand or Affiliate site which is also something Thomas has a huge success in then he's definitely one to follow.

Karl Hudson

CEO, Web Media Group

AI Search Optimization (AEO/GEO)

AI search is here. It's profitable. But most agencies aren’t yet tapping into its potential.

We're first movers in Answer Engine Optimization (AEO) and Generative Engine Optimization (GEO). When someone asks ChatGPT for the best brand in your niche... you show up.

AEO (Answer Engine Optimization)

We make sure AI recommends your brand, not just your competitor's.

AEO (Answer Engine Optimization)

We make sure AI recommends your brand, not just your competitor's.

GEO (Generative Engine Optimization)

GEO (Generative Engine Optimization)

Revenue Tracking

We measure every AI-driven sale through our custom Triple Whale integration.

GEO (Generative Engine Optimization)

We shape how AI tools rank and present your products.

Revenue Tracking

We measure every AI-driven sale through our custom Triple Whale integration.

E-commerce DTC SEO Case Studies

SEO is already driving serious revenue in your space. The only

question is whether it’s for you or your competitor.

SEO is already driving serious revenue in your space. The only question is whether it’s for you or your competitor.

Normally $1000/hr. Free if your brand qualifies.

400+ Websites Ranked

400+ Websites Ranked

Hear DTC Leaders Who Rely On Us To Get Results

Best $1k we've every spent on a strategy.

Kevin Fuller

Global Chief Marketing Officer

Best $1k we've every spent on a strategy.

Kevin Fuller

Global Chief Marketing Officer

Seeing what SEO can do before product launch has been a game-changer.

Raphael Costa

COO, Dona Jo

The DTC SEO team has been absolutely phenomenal to work with so far. Not only are they tremendously organized and responsive, but they also have outperformed everything that they have promised in terms of backlinks, blog posts, and just everything else that they initially pitched to us.

Nicolas Walter

CEO, Luxury Interior Brand

Tom is one of the OGs of SEO. I’d trust him with any authority site.

Michael Kennedy

CEO, Reliable Signage

Tom is one of the OGs of SEO. I’d trust him with any authority site.

Michael Kennedy

Global Chief Marketing Officer

The DTC SEO team has been absolutely phenomenal to work with so far. Not only are they tremendously organized and responsive, but they also have outperformed everything that they have promised in terms of backlinks, blog posts, and just everything else that they initially pitched to us.

Nicolas Walter

CEO, Luxury Interior Brand

I feel like the experience has been good. So far, there's been a lot of value added with adding the keywords to the collection pages and building out the links and getting our website in a position of strength.

Ashley Ferraro

President, Dona Jo

Seeing what SEO can do before product launch has been a game-changer.

Raphael Costa

COO, Dona Jo

I feel like the experience has been good. So far, there's been a lot of value added with adding the keywords to the collection pages and building out the links and getting our website in a position of strength.

Ashley Ferraro

President, Dona Jo

Worked for Thomas for many, many years and he's truly a successful SEO. He's very good at e-commerce. I've seen him scale many businesses and sell many businesses. So if you want to follow his advice and build your own business, ecommerce brand or Affiliate site which is also something Thomas has a huge success in then he's definitely one to follow.

Karl Hudson

CEO, Web Media Group

Worked for Thomas for many, many years and he's truly a successful SEO. He's very good at e-commerce. I've seen him scale many businesses and sell many businesses. So if you want to follow his advice and build your own business, ecommerce brand or Affiliate site which is also something Thomas has a huge success in then he's definitely one to follow.

Karl Hudson

CEO, Web Media Group

Frequently Asked Questions

Need more info? You can find it here.

How is this different from every other SEO agency?

Most agencies launch first, then learn SEO. We did it backwards. Thomas has been ranking websites for 18 years, building and scaling 17 brands that were all built on organic search. We've ranked over 400 websites and continue to own our own brands today.

We didn't become an agency to sell SEO services - we became one because people kept asking us to do their SEO. We use the same team that ranks our sites to rank yours. We've done it, now we're offering it. Most agencies offer it while they're still learning it.

Plus, we optimize for revenue, not rankings. Our custom Triple Whale dashboard tracks exactly how much money each SEO initiative generates. And we're first movers in AI search optimization (AEO/GEO), getting your brand featured when prospects ask ChatGPT for recommendations.

How long before we see results?

Every brand and situation is different. We'll give you realistic timelines during the strategy call based on your current performance, competition, and goals. What we can promise is transparent tracking, so you'll see exactly what's working.

For established brands with existing Google authority, we've seen commercial intent keywords jump into the top 5 within the first 2 weeks.

For brand new sites, expect 12-18 months to see significant ROI. The SEO landscape is fiercely contested, and making your site competitive takes time.

Do you work with our competitors?

No. We only work with one brand per specific vertical to protect your competitive advantage. If we are currently partnered with your direct competitor, we can't work with you.

What if we're already working with an SEO agency?

Many of our clients come from agencies that couldn't prove ROI or adapt to AI search. If your current agency can show you exact revenue attribution and has a strategy for SEO, ChatGPT/Gemini optimization, stick with them. If you're unsure about the content, quality of links, algo updates, etc, we should talk.

What's the investment for working together?

Our minimum retainer starts at $5,200/month. Once we've conducted the strategy call, we'll know precisely the investment required to rank at the top for all your desired products and search terms. We'll show you an ROI calculator so you can quantify your investment before making a decision.

The investment scales with competition level. The more competitive your space, the more backlinks, content, and Digital PR are required to dominate it.

Is this call really free with no strings attached?

Yes. Thomas runs these calls personally and you'll walk away with actionable insights regardless of whether we work together. We're selective about who we partner with, not desperate for any client who'll pay.

400+ Websites Ranked

400+ Websites Ranked

Let's Find Your Hidden SEO Revenue

Only a few strategy calls are available each week. We work with 1 brand per vertical - secure your spot before your competitor does.

  • No sales pitch or pressure tactics

  • Normally $1000/hr — now free for qualified brands

  • You leave with a roadmap, even if we don't work together

Book Your Strategy Call 

Note: We only accept E-commerce brands (DTC & B2B).

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